Gloria Jeans is set to unveil its first store featuring an updated concept in Kazakhstan to enhance its retail presence. The renowned retailer confirmed this development in a recent statement, revealing that the grand opening is scheduled for this weekend at the Aport East, the largest shopping and entertainment center in the country.
The Aport East mall, inaugurated at the end of October in Almaty, has quickly established itself as the largest shopping and entertainment complex in Kazakhstan. This makes it a prime location for Gloria Jeans to introduce its revamped store concept to the Kazakh audience.
Having invested in the Kazakh market since 2018, Gloria Jeans is making strides with the forthcoming launch, marking its 23rd store in the country. Spanning over 1500 square meters, the store aligns seamlessly with the retailer's updated strategy, showcasing its commitment to evolving retail trends.
At the heart of the store's design are state-of-the-art media screens, creating an immersive visual experience for customers. The interior is characterized by a palette of light colors, warm lighting, and green plants, creating a welcoming and contemporary atmosphere for shoppers.
Notably, Gloria Jeans has recognized the potential of the light industry in Uzbekistan. Part of the retailer's production is based in Uzbekistan, where it has successfully collaborated with local factories to produce its collections. This strategic move not only underscores Gloria Jeans' commitment to quality but also highlights its positive engagement with the manufacturing landscape in Uzbekistan.
As the curtain rises on this latest venture, Gloria Jeans anticipates a positive response from Kazakh consumers, offering them an enhanced shopping experience that merges modern design with a diverse and trendy product selection.
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